Debbie xx.

I’m Debbie—your behind-the-scenes ride-or-die for bold moves and big dreams. I blend intuitive strategy, scroll-stopping content, and structure that actually supports your sanity. Think of me as your creative compass and operational anchor—part storyteller, part systems witch, full-time clarity dealer.

Whether I’m behind the camera capturing your essence or deep in a Notion dashboard mapping out your next launch, my mission is the same:
To help you stop spinning, start scaling, and build something unforgettable.

Creative Entrepreneur • Strategic Operations Partner • Alchemist of Clarity

debbie-jean lemonte

certifcations

let's cut the fluff & get to work!






It's safe to say that I am a multi-hyphenate with a passion for helping wedding pros & creative entrepreneurs tell their most authentic stories. Whether I’m behind the lens capturing life’s most meaningful moments or guiding businesses with bold, data-driven content strategies, my work is all about making meaningful connections and amplifying impact.

As a queer, Black Jamaican woman, my work is deeply personal. I build with purpose, lead with story, and hold space for identity, nuance, and growth. Inspired by my late father’s values and the power of storytelling, I’ve built a career that celebrates love of life, diversity of skills, and the inclusion of various ideas.

My background spans creative direction, social media strategy, and operations consulting—so yes, I’m the one who can help you both look good and stay booked.

I help wedding pros and creative entrepreneurs cut through the noise with systems that support your actual workflow, not just what a guru on Instagram said you “should” be doing.

No fluff. No hustle worship. 

This is strategy with soul. Creativity with clarity. And support that sticks.

If nothing else? You’ll get radical honesty, strategic support, and a whole lot of no-BS encouragement from someone who actually gives a damn. I’m not here to give you another template—I’m here to help you build a business that fits you like a custom suit.

experts we love to work with

keisha osborne is a passionate interpreter dedicated to bringing honesty and heart to the ASL world. As the host of the podcast If I’m Honest, she dives deep into real conversations about the interpreting field, sharing insights and stories that truly matter.

With years of experience, keisha has earned a reputation for her expertise and genuine connection with the ASL community. Committed to fostering growth and learning, she strives to create a space where interpreters and ASL enthusiasts can come together, exchange knowledge, and build meaningful connections.

Sam is an experienced event planner with over a decade of expertise in designing and managing weddings, milestone celebrations, professional retreats, and more. In 2024, she founded withMavens Events, a company rooted in honoring the diverse lived experiences of clients, teams, and vendors. With a Master’s in Event Management from NYU’s Tisch Center of Hospitality, Sam’s work incorporates DEI strategies to create meaningful, inclusive events. Her dedication to celebrating the human experience has made her a trusted partner nationwide.

“Another word for Event Planner & DEI Expert

Experience Strategist

sam arpino

"Debbie is not just talented, she’s the truth."

" She has this way of making everyone feel so comfortable and seen, like you’re in the presence of someone who truly cares about you. Her energy is calm and grounding, but don’t get it twisted, she is hilarious and will have you laughing like you’ve known her forever. That comfort translates into the most beautiful, real, and authentic photos you’ll ever see. "

"Badass Talented Photographer. HIRE HER NOW!"

" I keep going back to Deb for my needs because she’s just so bomb. She was an absolute pleasure to work with for our brand photo shoot. She gets to know her clients so she knows exactly what they are looking for and how to best capture them. She listened intently to our vision for the day and provided invaluable guidance to help execute it perfectly. "

" Debbie has a true gift..."

"Working with Debbie on our creative calls was an incredibly thorough and inspiring experience. The communication and collaboration throughout the entire process were seamless and effective. Even though we had never spoken before, Debbie immediately understood my industry and provided valuable insights based on the limited information I shared. "

"Her creativity is amazing..."

"Working with Debbie on our creative calls has been incredibly helpful and informative. Her creativity is amazing, and the advice she offers is always on target and aligned with my business goals. The communication and collaboration throughout the process have been clear and constructive, making it easy to understand objectives and implement feedback effectively. "

How did i get here?

Began capturing moments through photography, inspired by personal loss.

Realized I loved operations + systems. Added Virtual Assistance services, supporting local entrepreneurs.

2015

2020

Panini hit. Expanded into creative consulting, helping brands tell compelling stories.

2022

Consolidated services on a personal website as I prepare for new international opportunities.

2017

reLaunched my photography business, focusing on weddings and portraits. 

2024

Let’s build the systems, strategy, and support that carry you forward—with intention.

YOUR BUSINESS DESERVEs Structure. YOU DESERVE EASE.

I’m a creative strategist, client support pro, and brand photographer for wedding pros and creative entrepreneurs who are ready to go from burned out and booked up to organized, confident, and fully in control of their brand.

It's Debbie J

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